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The U.S. religious marketplace

February 25th, 2008 No Comments

This just hit CNN.com, so I haven’t had the chance to fully digest it, but I wanted to get the conversation started early since I tend to procrastinate and I don’t want this one to slip by.

Survey: Americans switching faiths, dropping out

Sure, we can somewhat define “religion” as a marketplace as denominational influences come into play, but what is the “product” we’re marketing?  Is it the denomination or Christ?

It’s a sad reality when the various faiths take precedence over the basis of their belief system.  I was very careful to be generic in that last statement to allow the discussion to include those groups that don’t reference Christ at all.  I’m interested in how Islam, the Church of Jesus Christ Latter Day Saints, etc. view the marketplace.

As for Christianity, we’ve known for a long time that Christ as a “product” is taking a backseat due to our craziness, but what about the various sects within Christianity?  We’re really all “advertising” the same thing, no?  Okay, maybe not, but we should be.  Biblical truth and Christ.

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